Capabilities
At
Ipswich River Media, we adhere to fundamentals like solid positioning, strong
writing and creative design. We believe in consistency and the power of synchronicity.
We’ll ensure your website, your advertising, your public relations, your direct
email campaign, even that 30 second video about your blockbuster customer day,
…all work together to reflect your strategy…your unique identity…your "Likeability
Factor."
7 Campaign Elements to Aim for:
1. Engage: hold attention
2. Enlighten: provide meaning
3. Stylize: create an experience
4. Focus: be consistent
5. Entertain: be memorable
6. Resonate: hit a nerve
7. Excite: compel
Count on us for:
Strategic
market planning and positioning: Who are you trying to reach?
What’s the best way to do it? What do you say?
Television/Video
production: Video is a tremendous way to ‘tell your story’ --
to engage your audience. We produce commercial spots for TV, but are distinguished
by the profiles, webisodes, and viral videos we can create for your company on
the web.
Public Relations:
Third-party endorsement from the media is a valuable way to gain awareness. We’re
expert in P.R. strategy and news releases. We work with TV, newspapers, and bloggers
to get you covered. And we take advantage of social networks to get people talking
about you.
Sharp Design:
To grab attention requires a good sense of style. Our creative design team provides
distinction for brochures, ads, websites and other collateral.
Web
Construction: the internet is your most valuable connection to
the outside world – even your inside world. We produce strategic consultation,
considering tactical landing pages, jump pages and email newsletters. We can provide
enlivening content, including compelling web videos that engage and excite. Actionable
Ideas Prompt Brand Awareness and Sales Leads.
Actionable Ideas Prompt Brand Awareness and Sales Leads.